POSIBILITĂŢI DE PROMOVARE TURISTICĂ A MUNICIPIULUI CLUJ-NAPOCA

Teodora BENE, Anamaria JECAN, Cristina OLTEAN, Carmen POP-GILOAN

Abstract


POSSIBILITIES OF TOURISTIC PROMOTION
OF THE CLUJ-NAPOCA TOWN

This paper is focusing on the possible promotion strategies that Cluj-Napoca, as an old traditional and cultural town, could use for putting it on the map of the most requested cities for tourists. Unfortunately, at least at the moment, it seems that day-by-day problems keep authorities too busy to look at the touristic potential of Cluj-Napoca and to try to ingenuously promote it.

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DOI: http://dx.doi.org/10.15835/arspa.v59i3-4.2654



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